At just 17, Kyle Armour’s life was turned upside down in the blink of an eye. After a near-fatal ATV accident, he found himself not only physically broken but emotionally and hormonally shattered. His testosterone levels plummeted, a silent consequence of his traumatic brain injury, leaving him in a battle not just for his body, but for his very identity. Doctors offered band-aid solutions and told him to “be patient.” But for Kyle, patience wasn’t the answer, action was. And so began a journey of pain, obsession, and eventual breakthrough that led to the creation of Self Obsessed, a revolutionary testosterone booster born out of real trauma and driven by a relentless need for survival.
Formulation Factory’s rise is anything but conventional. It didn’t start in a marketing boardroom or as a response to a market trend. It was born from a place of real necessity, a founder’s desperation to reclaim his vitality, his energy, his drive.
Kyle’s journey was marked by years of feeling stuck in a body that no longer felt like his own. After his accident, he struggled through the darkest period of his life, as a young man facing a future without the strength or vigor he once knew. His testosterone levels, decimated by his brain injury, left him lethargic and disconnected from the world around him. But rather than accepting this fate, Kyle began researching, testing, and experimenting.
“I had to do it. No one else had a real solution for me, so I built one,” Kyle reflects on the creation of Self Obsessed. This wasn’t just another supplement on the market, it was a formula that had to work, because for Kyle, his life depended on it.
Driven by a combination of frustration, curiosity, and scientific exploration, he crafted a formula that was unlike anything available. Self Obsessed became a potent combination of clinically-backed ingredients, including Shilajit, Tongkat Ali, Fadogia Agrestis, and Ashwagandha, all chosen for their ability to optimize testosterone naturally. These ingredients aren’t trendy, they’re tested, proven, and formulated to address the real issues men face today: low energy, brain fog, and hormonal imbalances.
But Kyle’s passion didn’t stop there. As he continued to build Formulation Factory, his personal mission expanded. He wasn’t just helping himself, he was helping countless men reclaim their energy, their confidence, and their sense of purpose in a world where these things are too often stripped away by stress, toxins, and poor lifestyle choices.
“Self Obsessed wasn’t about vanity. It’s about vitality,” Kyle explains. “When testosterone is optimized, everything changes in your energy, your drive, your sex life, and your sense of purpose.”
The turning point came in 2023, when Kyle made the decision to step away from everything he knew about his successful ventures, his corporate life and focus solely on Formulation Factory. He realized that the health issues he faced weren’t rare, they were becoming widespread. Testosterone levels in men were plummeting, and it wasn’t just due to aging. Stress, environmental toxins, poor diets, and sedentary lifestyles were contributing to an unseen crisis.
With over 100,000 lives impacted in a short span, Formulation Factory has not just created a product- it has built a movement. This wasn’t just about making a profit, it was about providing men with real solutions that could change their lives. Self Obsessed became the cornerstone of that mission, a testament to the power of science, transparency, and most importantly, the human story behind it all.
While many companies ride the wave of trends or use flashy ingredients to catch attention, Formulation Factory has built its reputation on something far more substantial. Every product is the outcome of years of personal experience, scientific research, and a deep commitment to optimization.
Unlike other supplement brands, Kyle and his team don’t just throw together ingredients to capitalize on what’s popular. Each product, including Self Obsessed, is carefully formulated based on real-world problems. It’s not about selling a quick fix. It’s about creating tools that help men unlock their full potential physically, mentally, and emotionally.
What sets Formulation Factory apart is its radical transparency. There are no proprietary blends or hidden dosages. Every ingredient is disclosed, every claim is evidence-backed, and every formula undergoes rigorous third-party testing. Kyle’s philosophy is simple: If it’s not safe enough for him to take every day, it won’t go on the market.
Self Obsessed is more than a testosterone booster. It’s a tool for transformation. If you’re ready to reclaim your energy, your confidence, and your edge, Self Obsessed could be the missing piece you’ve been searching for. Experience the power of a formula born from personal struggle and real scientific research. It’s not about chasing trends; it’s about optimizing your life for success, on your terms.
Join the thousands of men who have already made the choice to feel like themselves again. Visit Formulation Factory’s website or check out our Amazon page to get started on your own journey to radical optimization.