Out Supplements challenges the $150 billion supplement industry by offering an all-in-one performance formula at an honest price, redefining integrity and transparency.
In the world of sports supplements, a $150 billion industry, many consumers are led to believe they need an entire cabinet full of products to achieve optimal performance. Protein, creatine, BCAAs, electrolytes, and other supplements are often sold separately, each with its own price tag. But what if these ingredients could be combined into one formula at a more affordable price? Out Supplements is doing just that with their flagship product, Out.Power, aiming to bring clarity and value to an often complex industry.
Matteo Ninotta, the founder of Out Supplements, was frustrated by the idea of consumers needing to purchase multiple overpriced products to get the nutrients they need. “The supplement industry has conditioned people to think they need a cabinet full of products,” he says. “We built Out.Power to offer a simpler, more affordable solution without compromising on quality.”
Origin: A New Approach to Supplementation
Out Supplements launched Out.Power in December 2025, an all-in-one performance supplement that combines essential active ingredients, such as protein, creatine, BCAAs + EAAs, electrolytes, Alpha-GPC, Ashwagandha, L-Tyrosine, Maca Root, Beta-Alanine, and HMB, into a single 44g sachet. The formula is vegan, non-dairy, and free from sugar. Out.Power aims to deliver high-quality ingredients in a convenient, easy-to-use format, designed to cut through the noise of an often oversaturated market.
“We wanted to simplify the process for consumers,” Ninotta explains. “Instead of buying multiple products that might not always work well together, we’ve combined them into one effective formula, backed by research and designed for ease of use.”
Challenges: Reassessing Industry Norms
Out Supplements faced skepticism from the start. In a market where supplements often carry 500% markups, could a simpler, more affordable product win over consumers? With many competitors relying on multi-product systems, the idea of offering a single, all-in-one formula seemed almost counterintuitive.
But Ninotta was confident in the need for change. “We’re not just selling a product; we’re advocating for a shift in how the supplement industry operates. We want to show that consumers can get what they need without hidden costs or misleading marketing tactics.”
Out Supplements’ Semi-Non-Profit Model: Pricing Transparency and Ethical Practices
Out Supplements operates on a semi-non-profit basis, applying only a 10% markup on products, well below the industry standard. Instead of focusing on maximizing profits, the company reinvests its earnings into growing the business and improving product offerings. This commitment to transparency and ethical business practices sets Out Supplements apart from many of its competitors.
Turning Point: A Growing Movement
Out Supplements gained momentum when customers began sharing their positive experiences online. People praised the simplicity, affordability, and effectiveness of Out.Power, quickly making it a go-to choice for those tired of juggling multiple supplements at high prices.
Research suggests that combining these ingredients into a single product can be effective in providing the benefits athletes and fitness enthusiasts need without requiring numerous separate products. Out Supplements aims to offer a convenient, cost-effective alternative to the traditional supplement regimen.
“We’ve streamlined the process, consolidating several products into one that delivers on quality, price, and ethics,” Ninotta explains. “Our goal is to provide consumers with a comprehensive solution that meets their needs without compromise.”
What Makes Out Supplements Different?
Unlike competitors who rely on complex product lines that require consumers to buy several items, Out Supplements has created a transparent, all-in-one solution. The company emphasizes the use of high-quality ingredients, local production, and ethical pricing to stand out in an industry known for inflated costs and confusing marketing tactics.
Out Supplements is committed to providing the best possible value, offering a product that combines essential ingredients in a single, affordable formula. “We’re focused on creating a product that helps people without taking advantage of them,” says Ninotta. “No gimmicks, just real, effective ingredients.”
The Most Advanced All-in-One Formula: Pioneering a New Era in Supplements
As the most advanced all-in-one performance formula available today, Out Supplements continues to raise the bar for the supplement industry. With ingredients sourced transparently and a commitment to traceability, consumers can be assured that they are getting the best possible product. This innovation sets Out Supplements apart in a saturated market and underscores its commitment to challenging industry norms.
The Future of Out Supplements
As Out Supplements continues to grow, the company remains focused on disrupting the status quo. Ninotta and his team are dedicated to expanding their product line and proving that the supplement industry can be both ethical and affordable. With plans to introduce new products and collaborations, Out Supplements is committed to reshaping the industry’s landscape.
“We’re not just about selling supplements,” Ninotta emphasizes. “We’re about offering a better, more transparent way for consumers to meet their performance goals.”
Explore Out Supplements
Out Supplements is more than just a company, it’s a movement focused on transparency, affordability, and quality. To learn more about Out Supplements and discover the benefits of Out.Power for yourself, visit Out Supplements or follow them on Instagram at @outsupplements.
