The Man is a premium men’s grooming and personal care brand that is transforming how men approach self-care. From the shower to the shave, the company is reshaping the men’s grooming landscape, offering high-quality, functional, and hygienic products designed for modern masculinity. Based in Florida and proudly owned by a woman, The Man stands out for its commitment to breaking outdated taboos and offering products that are both practical and stylish.
The Man’s mission is to normalize self-care for men and challenge the traditional stigma that often surrounds men’s grooming. By offering a range of products—from silicone grooming tools to clean body care formulas—the brand is helping men embrace self-care as an essential part of their daily routine. Founder Jessica Perrin’s perspective as a woman in a male-dominated industry adds a unique and empowering touch to the brand, one that aims to redefine self-care for men and make it accessible, effective, and unapologetically masculine.
“At The Man, we believe that self-care isn’t a luxury—it’s a form of strength. It’s not about following trends or using gimmicks—it’s about offering men the tools they need to look good, feel great, and boost their confidence,” says Jessica Perrin, Founder of The Man. “We want to make self-care easy, straightforward, and stigma-free. Our products are designed with purpose—whether that’s our silicone face scrubbers or our Fresh Parts hygiene gel. Everything we do is built to help men feel confident and in control.”
The Man’s product lineup includes expertly crafted grooming tools, body care essentials, and shower organization solutions that blend functionality with sleek design. The brand’s silicone grooming tools, which include face scrubbers and other personal care devices, are particularly noteworthy for their hygienic, easy-to-clean, and durable materials. The products are engineered with modern masculinity in mind—offering men both style and performance in every item they purchase.
A standout in the collection is The Man’s Silicone Face Scrubber, which provides men with an easy, hygienic way to take care of their skin without the need for disposable products that are both wasteful and ineffective. In addition, the Fresh Parts hygiene gel offers a clean, fresh solution to men’s personal care needs, making it an essential part of any daily routine.
The brand’s commitment to clean ingredients and high-performance materials is at the heart of everything it does. The Man’s products are formulated with men’s needs in mind, helping them achieve healthier skin, cleaner grooming habits, and a more organized shower experience. By focusing on the benefits of hygiene, design, and ease of use, The Man is reshaping how men approach self-care.
What makes The Man different from its competitors is not only the product lineup but also the perspective behind it. As a woman-owned brand, The Man is breaking barriers in the industry by offering a unique perspective on what it means for men to care for themselves. In an industry historically dominated by male-focused marketing and products, The Man is setting a new standard by emphasizing hygiene, design, and masculinity—while challenging outdated stereotypes.
By focusing on creating products that are both functional and aesthetically appealing, The Man is changing the way men view their grooming routines. It’s no longer about quick fixes or gimmicks—it’s about building a routine based on confidence, cleanliness, and personal care. The brand is leading a cultural shift, where self-care is viewed as a necessary, empowering practice rather than a luxury or taboo.
“We’ve seen how the industry has often overlooked men or offered products that don’t truly meet their needs,” Perrin explains. “At The Man, we’re all about giving men the tools they deserve to take care of themselves—tools that are high quality, effective, and easy to use. It’s not about adding complexity to men’s routines, but about offering simple, smart solutions that help them feel good about themselves every day.”
The Man’s approach is not just about products—it’s about empowering men to embrace self-care without fear of judgment or societal expectations. The brand is making it easier for men to take care of their grooming needs with confidence, breaking down the stigma that often surrounds men’s grooming products, and offering clean, innovative solutions to make self-care an everyday part of life.
The brand has already garnered attention in the grooming and personal care space, with customers appreciating its clean, innovative approach to products and its commitment to making self-care accessible for all. With its forward-thinking approach, The Man is setting a new standard for the industry—one where function, hygiene, and confidence go hand-in-hand.
In addition to its commitment to quality and innovation, The Man also emphasizes the importance of supporting women-owned businesses in traditionally male-dominated industries. The brand’s founder, Jessica Perrin, believes that by offering a fresh perspective, The Man is making a lasting impact not only on men’s grooming but also on the broader conversation around women’s entrepreneurship in business sectors that have historically been less inclusive.
As The Man continues to grow, the brand remains dedicated to its mission of empowering men to take charge of their self-care, boost their confidence, and feel great about the way they look and feel. With high-quality products and a bold, modern approach, The Man is set to lead the way in changing the grooming industry for the better.
Award Announcement
The Man is honored to announce that it has been named the Best Modern Men’s Grooming Brand in the United States of 2025 at the prestigious Evergreen Awards. This recognition further cements the brand’s position as a trailblazer in the men’s grooming industry. Known for its commitment to high-quality, functional, and hygienic grooming products, The Man continues to revolutionize self-care for men, offering products that align with the modern man’s needs and values. The award highlights the brand’s dedication to creating innovative, accessible, and empowering solutions for men, reinforcing its ongoing impact on the cultural shift in grooming.
For more information about The Man and its range of grooming products, visit their website at www.themanonly.com. Stay connected with the brand on Facebook and Instagram for the latest updates and product releases.
The Man is proud to be a woman-owned brand, redefining men’s grooming and offering high-quality, functional products designed to help men look and feel their best.
